Irvine Company

Identity

We created a name and identity for these premier buildings, uniting them under the strong tradition of Irvine Company while giving them room to make an impression of their own. Enter The Chicago Collection—here now and here to stay.

Identity System

Presenting a new identity to the world starts with clear communication. For business cards and letterhead, we created a clean and simple look with a pop of color to signify The Chicago Collection’s distinct properties.

Print Collateral

To highlight the unique personality of each of the properties, we created lookbooks showcasing their respective amenities, architecture and attitudes, expressed through dramatic photography and vivid language.

Environmental Design

Irvine Company believes that where you work should inspire what you do. To give prospective tenants a glimpse into the Irvine experience, we designed and installed custom tour suites complete with artist renderings, bold signage and curated furniture, all framed by stunning city views.

You Have Arrived Video Series

The story of The Chicago Collection extends beyond the buildings to the city itself. To capture the energy of each landmark location, we created a video series of commutes, tracing Chicago’s beauty, complexity and ambition by bike, train and car. Here, you have arrived.

Bike Commute

Train Commute

Car Commute